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Player in the Renewable Energy & Industrial AI Solutions Sector in UK

Challenge​

A newly established company in the UK specializing in solar energy installations and AI-powered electricity optimization for factories, the client faced difficulties in generating leads online. With no prior digital marketing infrastructure in place, they were unsure where to begin, despite having a monthly budget of £10,000.

Solution

Market & Audience Research
  • Identified LinkedIn and Google Ads as high-intent B2B channels
  • Focused on industrial buyers searching for solar solutions & energy cost savings.
Keyword & Ad Optimization
  • Targeted commercial-intent keywords to maximize budget efficiency for scaling launch.
  • Combined paid search + professional network targeting for full-funnel coverage.
Website & Conversion Strategy
  • Clear value proposition messaging.
  • Simplified lead capture forms to leverage data integration

Result

Increased Visibility: Stronger brand presence in industrial energy sector.

Higher-Quality Leads: Improved conversion rates in the first campaign cycle.